Experience highlights Don't miss

Zero Gravity Room
Step into a room where the normal rules of gravity stop applying. Float, tilt and pose your way through a scene that feels straight out of a sci-fi film.

The Paradox Tunnel
A walk-through tunnel that plays tricks on your sense of balance. Walking straight suddenly feels impossible, as your whole world seems to twist around you.

Reversed Room
Everything here is upside down! Strike a pose and get ready to radically change your view of the world.
Gallery In pictures
On the day On the day

Arrive on time
Head to Paradox Museum London at the time on your ticket. This is a self-guided visit with no fixed seating, so simply arrive when your session starts.

Explore at your own pace
Wander through tons of interactive optical-illusion exhibits across the museum, in whatever order you like.

Scan for the science
Each exhibit has a QR code linking to the story and science behind the illusion, scan it with your phone to learn more.

Capture your photos
Most exhibits are designed to be photographed, so strike a pose and take home your most surreal pictures.
Reviews Visitor reviews
4.0/5
based on 13510 reviews
Karla M.
jun 2026
The staff were very friendly and the place was great
Laila H.
jun 2026
Was amazing fun with the kids... Definitely recommend you adding in the anti gravity room. Will probably be back soon to do it all again!
Tracy H.
jun 2026
Very interesting and kids loved it
Chris C.
jun 2026
Very interesting and loved how interactive it was The staff were brilliant
Louise L.
jun 2026
Mind blowing!!🥴
Versha V.
jun 2026
Very good for all ages groups
Bianca B.
jun 2026
Great day out kids really enjoyed it. Lots to see and lots to interact with.
Evren H.
may 2026
Amazing and staff were brilliant
Lisa L.
jun 2026
Brilliant fun
Andy D.
jun 2026
Great day out
Matthew C.
jun 2026
Great experience with the kids
Mark R.
jun 2026
Great museum!!
Kelly W.
may 2026
Great time with our grandbaby daughters here today we was laughing one minute confused the next definitely will go again it’s fab !
Paula R.
may 2026
An excellent experience with soo many photo opportunities. Definitely one to recommend.
Kate B.
jun 2026
My 7 year old loved it
User Photo Gallery Photos from our fans
In short Overview
Step into Paradox Museum London and see the world from a new perspective. Explored by over 5M visitors worldwide, it's your chance to discover mind-bending exhibits like the Infinity Well, the Zero Gravity Room, the Paradox Sofa, and the Paradox Tunnel, where reality is redefined and gravity is defied. Each exhibit challenges your perception and creativity.
About the venueParadox Museum London
Unveil the extraordinary at Paradox Museum London, directly opposite Harrods in the cultural heart of Knightsbridge. This one-of-a-kind venue invites guests into a world where perception twists through immersive illusions, interactive installations, and mind-bending exhibitions. Paradox Museum is more than an attraction, it’s a landmark destination where culture, innovation, and imagination collide.
Address
90 Brompton Road, London, SW3 1JJ
Parking
Paradox Museum London does not have a car park, but there are several multi-storey car parks within a short walk of the venue.
Accessibility
The majority of the museum is wheelchair accessible. The Zero Gravity Room is not, and a few other exhibits have uneven flooring or narrow pathways that may be challenging for some wheelchair users — contact us in advance if you have specific access needs.
FAQs Solving your doubts
Are there any age restrictions?
Children of all ages are welcome. Under 14s must be accompanied by a paying adult at all times during the visit. Ages 14-17 may visit independently with a valid photo ID. For the Zero Gravity Room, under-18s must be accompanied by an adult (18+) who consents to the exhibit's terms and supervises them during the experience.
Do I need to print my ticket?
No, your contactless tickets will be validated directly in the Fever App or by showing your tickets via your phone.
Can I change the date of my ticket? Are refunds allowed?
Subject to availability, changes of date and/or time are permitted up to 48 hours before the start time of your experience. In such a case, please contact us indicating your ticket ID. Refunds are not allowed under any circumstances.
Can I transfer my tickets to another person?
Yes, you can transfer your tickets to anyone for free. It's as easy as clicking “Transfer Tickets” on your ticket in the Fever App. Please contact us if you need additional help, and make sure to include your ticket order number.
How long does the experience last?
You can expect to be in the museum for about 90 minutes.
Does the experience take place in an indoor or outdoor venue?
The experience takes place in an indoor venue.
Will food and beverage be available on site for purchase?
Snacks and drinks are available to purchase from the gift shop, however food or drink is not allowed within the museum space.
Is there parking available?
Paradox Museum London does not have a car park, however there are several multi-storey car parks within a short walk of the venue.
Will there be strobe lights?
Some of our exhibits contain lighting that may trigger individuals with photosensitivity. Please contact us for more information.
Is the venue wheelchair accessible?
Yes, the majority of Paradox Museum London is wheelchair accessible. However, the Zero Gravity Room is not wheelchair accessible, and a few exhibits are not step-free or contain uneven flooring or narrow pathways that may be challenging for some wheelchair users. If you have specific access needs, we recommend contacting us in advance so we can support your visit appropriately.
Is the experience accessible for deaf/visually impaired people?
The museum features many optical illusions, which can be challenging for visually impaired visitors. Only one exhibit includes an audio element and we do not have hearing loops, so the museum is almost completely accessible to deaf visitors.
Can I take photos or record the experience?
Absolutely! Many of the exhibits are intentionally photographic, giving you the opportunity to take amazing photos or videos. Use your imagination, create unique memories, and don't forget to tag us if sharing online.
Select date and session
Select date and session
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