Salão do Automóvel

🚗 Get ready: the Automobile Show is back with full force!

Since 1960, the ASA has been a tradition and passion on wheels — and in 2025, it returns with a historic edition that will reignite the love for the automotive world.

You will experience an immersive adventure with thrilling test drives, drift arena, exclusive content and over 64,000 m² of exhibition space featuring various market brands.

What awaits you:
🚙 Test drives with various manufacturers
🏎️ Drift Area with radical maneuvers
🚘 Dream Car Museum São Roque - Memories - old and rare national and international vehicles that marked an era!
🚘 Carde Museum Campos do Jordão - rare cars, art, and design in a sophisticated curation
🎨 Customization space with Batistinha
🎮 Game Zone to enjoy high-tech simulators
🎤 Lectures and panels with industry specialists
📸 Instagrammable spaces and interactive activations

And much more to enjoy with your family and friends!

📅 Date: November 22 to 30, 2025
📍 Location: Anhembi District – Av. Olavo Fontoura, 1,209 – Santana, São Paulo – SP
🏢 Organization: RX – global leader in events, with over 400 fairs in 22 countries and 42 sectors

🎫 There are various ticket categories for you to choose how to live the biggest automotive experience in Latin America. Get yours now!

Description:

The São Paulo International Automobile Show is the largest automotive event in Latin America. Usually held every two years, the show brings together the main manufacturers and brands in the automotive sector, presenting their launches, technological innovations, futuristic concepts, and market trends.

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Getting there

Distrito Anhembi

Av. Olavo Fontoura, 1209 - Santana - São Paulo, 02012-021

Select date and session

Avant Première

Avant Première:

Acesso único no dia 21/11 à partir de 19h
Evento de abertura exclusivo.
Acesso antecipado às experiências do Salão Internacional do Automóvel de São Paulo
Atração musical

Importante: Este ingresso não dá acesso aos dias 22 a 30 do Salão Internacional do Automóvel de São Paulo.