• Prince: The Immersive Experience

Prince: The Immersive Experience

Thu 29 Sep, 2022

Lose yourself on an interactive trip through the music and life of Prince. Journey through 10 multidimensional spaces and explore a purple universe where you will step inside the iconic Purple Rain album cover, play music producer and mix one of Prince’s greatest hits in Studio A, get down to an audiovisual dance party, and much more! Prince: The Immersive Experience is a multisensory celebration of this musical genius.

💜 Due to popular demand, the Chicago run of this one-of-a-kind musical tribute Experience has been extended through January 1, 2023! Tickets Starting at $29.50. 💜

🎫 General Admission - includes:

  • Full access to the Experience at your selected date and time block
  • Option to bundle with a replica of the Purple Rain Tour Backstage Pass Laminate*
  • Student and Military tickets guarantee our standard pricing even during peak days and times. Valid ID required

🎫 Gold Experience Package - includes:

  • Full access to the Experience at your selected date and time block
  • Skip-the-line privileges for entry to the Experience
  • One exclusive replica of the Sign O’ The Times Tour Backstage Pass Laminate*
  • One exclusive Around the World in a Day art print
  • Complimentary coat check

🎫 Premium Flex Entry (ticket available for selection in the first time slot) - includes:

  • Full access to the Experience at any time on your selected date (final entry time is 30 minutes before closing)
  • Option to bundle with a replica of the Purple Rain Tour Backstage Pass Laminate*

*Please note the “Souvenir Backstage Pass Laminate” is a commemorative Prince: The Immersive Experience keepsake. There is no backstage access at the Experience.

🏍️ Step inside the iconic Purple Rain album cover
💎 Lose yourself in the world of Diamonds & Pearls
🕺🏾 Get down to an audiovisual dance party
🎸 Play music producer and mix one of Prince’s greatest hits in Studio A
🎤 Check out classic outfits, photos, and memorabilia
…plus even more surprises!

General Info
📅 Date: from August, 2022
🕒 Opening hours:
- Thursdays: 3:00 p.m. – 7:30 p.m.
- Fridays & Saturdays: 10:00 a.m. – 8:30 p.m.
- Sundays: 10:00 a.m. – 6:30 p.m.
⏳ Duration: the journey will take approximately 1 hour - Please arrive at any time within your allotted 30-minute window - If you aren't sure what your day's schedule looks like, check out our Premium Flex Entry Tickets and come whenever works for you! - Please note that tickets are valid only for the date and time purchased. If you miss your time slot, your ticket is no longer valid and entry is not guaranteed
📍 Location: 540 N. North Michigan Avenue, Chicago
👤 Age requirement: all are welcome (so long as you act your age, not your shoe size). Children ages 3 & younger don’t need a ticket when accompanied by a parent or guardian
♿ Accessibility: the experience is ADA compliant and fully accessible for guests with many different disabilities and neurodiversities
✅ Safety measures will be in place throughout the experience
🎫 Tickets are non-refundable and non-transferrable
❓ For more information, please consult our FAQs
📄 For full details on our ticketing terms, visit our T&Cs

Dearly Beloved, you are invited to journey through an interactive, multisensory experience celebrating the visionary Artist known as Prince. Tour 10 immersive spaces and explore his life, creative evolution, and singular talent as you step inside the iconic Purple Rain album cover and get down to an audiovisual dance party designed by Prince’s lighting and production designer, Roy Bennett. Explore exclusive artifacts curated by The Prince Estate and play music producer with the original sessions from one of Prince’s greatest hits in Studio A. This limited time run is perfect for Prince fans and music lovers alike. Whether you’ve seen Prince live in concert 0 or 100 times, take this 60-minute trip into the creative realm of this electrifying artist and leave entertained, educated, and inspired. Presented by Superfly in partnership with The Prince Estate for a limited-time run. Chicago 2022.

User reviews

based on 3012 reviews
  • L O V E D it!!! I'm going to come again!
  • If you are a new fan or one since 1976… this is a must. Well done, love the Inner action, every detail and it’s beyond beautiful. Need different merchandise… keychain, magnets something reasonably priced. Hats, hoodies, and T-shirt’s get boring.
  • It was a wonderful experience. I enjoyed how expansive it was over both his life and career. Very well done. I never had to see him live, so for me this was the closest thing for me to tangibly experience this incredible, creative artist!
  • This was my anniversary present to my wife, and we had the greatest time. Well done to all involved. Long Live Prince!
  • Prince's story is amazing. This is not like the Van Gogh immersion. It is more like going to the Rock-n-Roll Hall of fame. I was expecting something like the Van Gogh experience. Still good.
  • Awesome setup, very well put together. The Scenery was beautiful and the experience was exciting. Good job 👍
  • It was the most awesome experience ever! The authenticity of everything showing his life and legacy was unimaginable!
  • It was great I loved that other fans of Prince were able to interact with you at the same time and the best part was the Dance Studio. I danced so much I didn't want to leave the Dj was awesome. The only thing I didn't like were some pictures I took didn't come out well because of the glare from the lights above but other than that I really enjoyed myself and recommend that everyone experiences it
  • Very nice, staff was amazing. Needed more memorabilia to look at. Gift shop needed more items like Keychains, mugs, pendents, reproduction of photos, coasters etc.
  • It was a wonderful experience! We’ve never experienced his legacy like this!!! You should have a dance party in one the empty spaces! It would be a nice cherry on top of this adventure!
  • I just loved the experience and I wish it was longer!!!! Things to add, I would say a replica of the Paisley Park Building
  • Great experience! Not a huge crowd, was able to go at steady pace. Nice staff. Loved it!
  • One of the best experience I’ve ever went to.
  • It was a fun and beautiful walk thru of a great icons album’s and start in music. Truly a fun good time for any Prince fan or future fan.
  • We truly enjoyed ourselves. The staff, DJ, everything was awesome! The entire experience was an EXPERIENCE ☂️ Immerse yourself, you won't regret it.

Getting there

Prince: The Immersive Experience

540 N. Michigan Avenue, Chicago, IL, 60611

Select date and session

Sep 2022
3:00 PM
3:30 PM
4:00 PM
4:30 PM
5:00 PM
5:30 PM
6:00 PM
6:30 PM
7:00 PM
7:30 PM
General Admission for $29.50
General Admission + Souvenir Backstage Pass for $41.50
Gold Experience Package for $65.00
Premium Flex Entry for $54.50
Premium Flex Entry + Souvenir Backstage Pass for $66.50
General Admission (Student Discount) for $29.50
General Admission (Military Discount) for $29.50